Opus Paints – 2025

Home Services Brand Analysis About Us X ‘Celebrating Colours of India’ by Opus Paints Campaign Context… Evolving from its ‘Duniya Ko Rang Do’ philosophy, Birla Opus Paints launched their next campaign ‘Celebrating Colours of India’ in 2025 to continue the buzz they successfully created with their previous campaign of 2024. Beginning with the Gateway of […]

Zomato

Home Services Case Studies About Us X ‘Fuel Your Hustle’ by Zomato Campaign Context… The ad features archived, rare footage of Shah Rukh Khan, Mary Kom, A.R. Rahman, and Jasprit Bumrah, showing what it takes to be a legend. It highlights the everyday discipline and unseen effort behind their iconic journeys which made them so […]

Nike

Home Services Case Studies About Us X ‘Why Do It ?’ by Nike Campaign context… When Nike launched “Just Do It” in 1988, it wasn’t only a tagline — it was a call to action. A challenge to start, to try, to move forward even when it’s hard. Now, after nearly four decades of inspiring […]

Opus Paints – 2024

Home Services Case Studies About Us X ‘Make Life Beautiful’ by Birla Opus Paints Campaign context… As per the official website, the brand philosophy of Birla Opus is articulated through their tagline ‘Make Life Beautiful’. In 2024, when Aditya Birla group started marketing their recently launched Birla Opus Paints, they unveiled a campaign with the same […]